Strategic Marketing Communication: New ways to build and integrate communications/ P. R. Smith, Chris Berry & Alan Pulford
Material type:
TextPublication details: London Kogan Page Limited 1999Edition: Rev. EdDescription: xii. 300p. ill. 21 cmISBN: - 9780749429188
- HF5415.123 SMI
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Business Library (Miotso) General stacks | Non-fiction | HF5415.123 SMI (Browse shelf(Opens below)) | 1 | Available | BSSM00002160 | |
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Undergraduate Library (Christ Temple) General stacks | Non-fiction | HF5415.123 SMI (Browse shelf(Opens below)) | 1 | Available | ulct00002290 |
Includes Index
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