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1.
Essentials of marketing : a global managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c2000
Availability: Items available for loan: Business Library (Miotso) (2)Call number: HF5415 .M378 2000, ... Graduate Library (Christ Temple) (3)Call number: HF5415PER, ...

2.
A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c2000
Availability: Items available for loan: Undergraduate Library (Christ Temple) (1)Call number: HF 5415.13 PET.

3.
Retailing management / Michael Levy, Barton A. Weitz. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c1998
Availability: Items available for loan: Undergraduate Library (Christ Temple) (1)Call number: HF5429 LEV.

4.
Fundamentals of selling : customers for life / Charles M. Futrell. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c2002
Availability: Items available for loan: Business Library (Miotso) (5)Call number: HF5438.25 .F87 2002, ... Graduate Library (Christ Temple) (6)Call number: HF5438.25 FUT, ...

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