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1.
The Practice of advertising / edited by Normam A. Hart. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Butterworth-Heinemann, 1995
Availability: Items available for loan: Undergraduate Library (Christ Temple) (1)Call number: HF5823 PRA.

2.
The fundamentals and practice of marketing / John Wilmshurst. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Boston : Butterworth-Heinmann, 1995
Online resources:
Availability: Items available for loan: Undergraduate Library (Christ Temple) (2)Call number: HF5415 WIL, ...

3.
Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1999
Availability: Items available for loan: Undergraduate Library (Christ Temple) (1)Call number: HF5415.13 MCD.

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