Marketing communications : contexts, strategies, and applications / Chris Fill.
Material type:
TextPublication details: Harlow, England ; New York : Financial Time Prentice Hall, 2002.Edition: 3rd edDescription: xxxii, 790 p. : ill. (some col.) ; 25 cmISBN: - 0273655000 (pbk.)
- 658.8/02 21
- HF5415.123 .F55 2002
| Item type | Current library | Collection | Call number | Copy number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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Graduate Library (Christ Temple) General stacks | Non-fiction | HF 5415.123 FIL. (Browse shelf(Opens below)) | 1 | Available | EAQ | GSCT00002272 |
Browsing Graduate Library (Christ Temple) shelves,Shelving location: General stacks,Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415WIL Organizational marketing | HF5415WIL Organizational marketing | HF5415.12 CHU BASIC MARKETING RESEARCH | HF 5415.123 FIL. Marketing communications : contexts, strategies, and applications / | HF 5415.13 Marketing Planning: A Global Perspective/ | HF 5415.13 PER Basic marketing : a global-managerial approach/ | HF 5415.13 PER Basic marketing : a global-managerial approach/ |
Includes bibliographical references and indexes.
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