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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

By:

Belch, George E. (George Edward), 1951-

Contributor(s):

Belch, Michael A

Material type: Text

TextSeries: Irwin/McGraw-Hill series in marketingPublication details: Boston, Mass. : Irwin/McGraw-Hill 2001.Edition: 5th edDescription: xx, 795, GL13, EN22, CR3, IN19 p. : ol. ill. ; 29 cmISBN:

0072314451
9780072314458

Subject(s):

DDC classification:

659.1 21

LOC classification:

HF5823 .B387 2001

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Holdings ( 14 )
Comments ( 0 )

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	Business Library (Miotso) General stacks	Non-fiction	HF5823 .B387 2001 (Browse shelf(Opens below))	1	Available	BSSM00001266
Books	Business Library (Miotso) General stacks	Non-fiction	HF5823 .B387 2001 (Browse shelf(Opens below))	2	Available	BSSM00001267
Books	Business Library (Miotso) General stacks	Non-fiction	HF5823 .B387 2001 (Browse shelf(Opens below))	3	Available	BSSM00001268
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003050
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003051
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003052
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003053
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003054
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003055
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003056
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003057
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003058
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003059
Books	Graduate Library (Christ Temple) General stacks		HF 5823 BEL (Browse shelf(Opens below))		Available	gsct00003060

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