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ADVERTISING PROMOTION (Record no. 8901)

MARC details
000 -LEADER
fixed length control field 00445nam a2200169 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260309121300.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field CU66
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030211131
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5823 SHI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SHIMP TERENCE A.
245 ## - TITLE STATEMENT
Title ADVERTISING PROMOTION
Remainder of title SUPPLIMENTAL ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS
250 ## - EDITION STATEMENT
Edition statement 5TH
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. PHILADELPHIA
Name of publisher, distributor, etc. DRYDEN PRESS
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent XXIX,674p.,ILLUS.,TABLES
500 ## - GENERAL NOTE
General note INDEX
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Suppress in OPAC No
999 ## -
-- 8901
-- 8901
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Graduate Library (Christ Temple) Graduate Library (Christ Temple) General stacks 03/09/2026   HF 5823 SHI gsct00003069 03/09/2026 03/09/2026 Books
    Library of Congress Classification     Graduate Library (Christ Temple) Graduate Library (Christ Temple) General stacks 03/09/2026   HF 5823 SHI gsct00003070 03/09/2026 03/09/2026 Books
    Library of Congress Classification     Graduate Library (Christ Temple) Graduate Library (Christ Temple) General stacks 03/09/2026   HF 5823 SHI gsct00003071 03/09/2026 03/09/2026 Books
    Library of Congress Classification     Graduate Library (Christ Temple) Graduate Library (Christ Temple) General stacks 03/09/2026   HF 5823 SHI gsct00003072 03/09/2026 03/09/2026 Books
    Library of Congress Classification     Graduate Library (Christ Temple) Graduate Library (Christ Temple) General stacks 03/09/2026   HF 5823 SHI gsct00003073 03/09/2026 03/09/2026 Books
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