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The persuasion handbook : developments in theory and practice /

The persuasion handbook : developments in theory and practice / James Price Dillard, Michael Pfau, [editors]. - Thousand Oaks, CA : Sage Publications, c2002. - xx, 874 p. ; 26 cm.

ISBN: 0761920064 (c) 9780761920069

Subjects--Topical Terms:
Persuasion (Psychology)--Social aspects.
Persuasion (Rhetoric)

LC Class. No.: HM1196 / .P47 2002

Dewey Class. No.: 303.3/42

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