000 00375nam a2200145 4500
005 20260202153838.0
008 cuc123
020 _a9780749435530
050 _aHF 5438 MUL
_b1
100 _aMULLIN, Roddy
245 _aValue for money marketing:
_bA guide to measuring marketing performance
260 _aLondon
_bKogan page
_c2001
300 _a276p tables
942 _2lcc
_cBK
_n0
999 _c8652
_d8652