000 00439nam a2200181 4500
005 20260202115027.0
008 CU34
020 _a0749436697
050 _aHF5415.123SML
100 _aPR SMITH
245 _aMARKETING COMMUNICATIONS
_bAN INTEGRATED APPROACH
250 _a3RD
260 _aLONDON
_bKOGAN PAGE
_c1998
300 _aXIII,639pg,,ILLUS.,TABLES
500 _aAPPENDIX,INDEX
700 _aJONATHAN TAYLOR
942 _2lcc
_cBK
_n0
999 _c8648
_d8648