000 00473nam a22001457a 4500
005 20250509131051.0
008 250509b |||||||| |||| 00| 0 eng d
020 _a9780750617062
050 _aHF 5415
_b.16 MCD
100 _aMcDONALD, MALCOM & LEPPARD, JOHN
245 _aTHE MARKETING AUDIT
_bTRANSLATING MARKETING THEORY INTO PRACTICE
_cMALCOM McDONALD & JOHN LEPPARD
260 _aOXFORD
_bBUTTERWORTH-HEINEMANN
_cc1991
300 _avii; 266p;.
_bill;
942 _2lcc
_cBK
_n0
999 _c5719
_d5719