000			00823cam a22002174a 4500
001			11965369
005			20250506161226.0
008			000405s2000 enka b 001 0 eng
020			_a0198775512
050	0	0	_aHF5415 _b.P2343 2000
082	0	0	_a658.8 _221
100	1		_aPalmer, Adrian.
245	1	0	_aPrinciples of marketing / _cAdrian Palmer.
260			_aOxford ; _aNew York : _bOxford University Press, _c2000.
300			_axx, 644 p. : _bill. ; _c25 cm.
650		0	_aMarketing.
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0610/00039933-d.html
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0610/00039933-t.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0724/00039933-b.html
942			_2lcc _cBK _n0
999			_c5682 _d5682