000 00599nam a22001937a 4500
005 20250430151813.0
008 250430b |||||||| |||| 00| 0 eng d
020 _a9780072865493
050 _aHF5415.33
_b.U6H38 HAW
100 _aHawkins Del L.
245 _aConsumer Behavior:
_bBuilding Marketing Strategy/
_cDel L. Hawkins, Roger J. Best, Kenneth A. Coney
250 _a9th Ed.
260 _aBoston
_bMcGraw-Hill/Irwin
_c2004
300 _axxvi. 790p.
_bill. (some col.)
_c28 cm
650 _2Marketing
700 _aBest Roger J.
700 _aConey Kenneth A.
942 _2lcc
_cBK
_e9th Ed.
_n0
999 _c5623
_d5623