000			00727cam a22002414a 4500
001			12388168
005			20250327162239.0
008			010423s2002 maua b 001 0 eng
020			_a0072398841 (hardback)
020			_a0071123121
050	0	0	_aHF1416 _b.C375 2002
082	0	0	_a658.8/48 _221
100	1		_aCateora, Philip R.
245	1	0	_aInternational marketing / _cPhilip R. Cateora, John L. Graham.
250			_a11th ed.
260			_aNew York : _bIrwin McGraw-Hill, _cc2002.
300			_axxv, 694 p. : _bill. ; _c29 cm.
440		4	_aThe McGraw-Hill/Irwin series in marketing
650		0	_aExport marketing.
650		0	_aInternational business enterprises.
700	1		_aGraham, John L.
942			_2lcc _cBK _n0
999			_c5263 _d5263