| 000 | 00842cam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 15381975 | ||
| 005 | 20250228133707.0 | ||
| 008 | 080725s2009 mauab b 001 0 eng | ||
| 020 | _a9780073381138 (alk. paper) | ||
| 020 | _a0073381136 (alk. paper) | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.P387 2009 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 0 |
_aMarketing management : _bknowledge and skills / _cJ. Paul Peter, James H. Donnelly, Jr. |
| 250 | _a9th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
| 300 |
_axvii, 782 p. : _bill. (some col.), col. map ; _c26 cm. |
||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 700 | 1 | _aDonnelly, James H. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0824/2008033002.html |
| 942 |
_2lcc _cBK _e9th Ed. _n0 |
||
| 999 |
_c4426 _d4426 |
||