| 000 | 00480nam a22001817a 4500 | ||
|---|---|---|---|
| 005 | 20250218095908.0 | ||
| 008 | 250218b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9781121914018 | ||
| 050 |
_aHF5821 _b.A62 ARE |
||
| 100 | _aArens, W. | ||
| 245 | _aContemporary advertising and integrated marketing communications | ||
| 250 | _a14th | ||
| 260 |
_aBoston _bMcGraw-Hill _cc2013 |
||
| 300 |
_avi,742p; _bill.; |
||
| 700 | _aWeigold, M | ||
| 700 | _aArens C. | ||
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c3923 _d3923 |
||