Search for 'su:"New products."'

Leading product development : the senior manager's guide to creating and shaping the enterprise /

By Wheelwright, Steven C.,.
New York : Free Press, 1995 .
xii, 176 p. : 24 cm..
0029344654 :

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Mass customization : the new frontier in business competition /

By Pine, B. Joseph..
Boston, Mass. : Harvard Business School Press, 1993 .
xxi, 333 p. : 24 cm..
0875843727 :

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Invented here : maximizing your organization's internal growth and profitability /

By Victor, Bart,.
Boston, Mass : Harvard Business School Press, 1998 .
xiv, 255 p. ; 25 cm..
0875847986 (alk. paper)

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New products management /

By Crawford, C. Merle.
Boston : McGraw-Hill Irwin, 2008 .
xviii, 558 p. : 24 cm..
9780073529882 (alk. paper) | 0073529885 (alk. paper) | 9780073529882 | 0073529885

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Managing product and service department : text and cases /

By Thomke, Stefan H..
Boston, Mass. : McGraw-Hill/Irwin, 2007 .
vii, 592 p. : , Includes bibliographical references and index. 24 cm..
9780073023014 (alk. paper) | 0073023019 (alk. paper)

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