K. DOUGLAS HOFFMAN <br/><br/>
MARKETING  BEST PRACTICES 

 - AUSTRALIA  THOMSON  2003 
 - XXII,643p.ILLUS.,TABLES 
<br/><br/> GLOSSARY,INDEX 
<br/><br/><label>ISBN: </label>0030349990 
<br/><br/><label>LC Class. No.: </label>HF5415MAR