LOUIS E. BOONE <br/><br/>
CONTEMPORARY MARKETING 

 - 9TH ED. 
 - NEW YORK  DRYDEN PRESS  1998 
 - XXXIII,,742p.ILLUS.,TABLES 
<br/><br/> INDEX 
<br/><br/><label>ISBN: </label>0030185971 
<br/><br/><label>LC Class. No.: </label>HF5415BOO