Roxas Juanita <br/><br/>
Marketing:  Creating Value for Customers/ 
Juanita Roxas, Gilbert A. Churchill Jr. & J. Paul Peter 
 - Chicago   Austen Press/Irwin  1995 
 - vi. 294p.  26 cm 
<br/><br/><label>ISBN: </label>9780256174748 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>LC Class. No.: </label>HF5415.5 CHU