TY - BOOK AU - Schiffman,Leon G. AU - Kanuk,Leslie Lazar TI - Consumer behavior SN - 0131869604 (alk. paper) AV - HF5415.32 .S35 2007 U1 - 658.8/342 22 PY - 2007/// CY - Upper Saddle River, N.J. PB - Pearson Prentice Hall KW - Consumer behavior KW - Motivation research (Marketing) ER -