Hawkins Del L. <br/><br/>
Consumer Behavior:  Building Marketing Strategy/ 
Del L. Hawkins, Roger J. Best, Kenneth A. Coney 
 - 9th Ed. 
 - Boston  McGraw-Hill/Irwin  2004 
 - xxvi. 790p.  ill. (some col.)  28 cm 
<br/><br/><label>ISBN: </label>9780072865493 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>LC Class. No.: </label>HF5415.33   / .U6H38 HAW