TY  - BOOK
AU  - Sherrington,Mark
TI  - Added Value: the alchemy of brand-led growth 
SN  - 1403903875
AV  - HD69.B7 S45 2003
U1  - 658.8/27 21
PY  - 2003///
CY  - Basingstoke, Hampshire, New York
PB  - Palgrave Macmillan
KW  - Brand name products
KW  - Marketing
KW  - Value added
KW  - Corporations
KW  - Growth
UR  - http://www.loc.gov/catdir/bios/hol052/2003043143.html
UR  - http://www.loc.gov/catdir/description/hol032/2003043143.html
UR  - https://www.loc.gov/catdir/enhancements/fy1609/2003043143-t.html
ER  -