00960cam a22002414a 45000010009000000050017000090080041000260200015000670200018000820500022001000820017001221000023001392450072001622600069002343000034003036500025003376500036003626500017003986500026004158560096004418560088005378560093006251310118120250314132001.0030224s2003    enka     b    001 0 eng    a1403903875  a978140390387700aHD69.B7bS45 200300a658.8/272211 aSherrington, Mark.10aAdded Value :bthe alchemy of brand-led growth /cMark Sherrington.  aBasingstoke, Hampshire ;aNew York :bPalgrave Macmillan,c2003.  axvi, 208 p. :bill. ;c25 cm. 0aBrand name products. 0aBrand name productsxMarketing. 0aValue added. 0aCorporationsxGrowth.423Contributor biographical informationuhttp://www.loc.gov/catdir/bios/hol052/2003043143.html423Publisher descriptionuhttp://www.loc.gov/catdir/description/hol032/2003043143.html413Table of contents onlyuhttps://www.loc.gov/catdir/enhancements/fy1609/2003043143-t.html