Mass customization : the new frontier in business competition /
B. Joseph Pine II ; foreword by Stan Davis.
- Boston, Mass. : Harvard Business School Press, c1993.
- xxi, 333 p. : ill. ; 24 cm.
0875843727 : $29.95
Technological innovations--Management. Manufactures--Technological innovations--Management. Service industries--Technological innovations--Management. New products--Management. Competition. Mass production.