00894cam a22002534a 4500 11767525 20250225165114.0 990726s2000 maua 001 0 eng 0072894822 (alk. paper) 0071179089 (international ed.) 9780072894820 HF5415 .M378 2000 658.8 21 Perreault, William D. Essentials of marketing : a global managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. 8th ed. Boston : Irwin/McGraw-Hill, c2000. xxvii, 592, 27, 10 p. : ill. (some col.) ; 28 cm. + 1 computer laser optical disc (4 3/4 in.). The Irwin/McGraw-Hill series in marketing Includes indexes. Marketing. McCarthy, E. Jerome (Edmund Jerome) lcc BK 8th Ed. 0 4352 4352 0 0 lcc 0 0 NFIC MBL MBL GEN 2025-02-25 0 HF5415 .M378 2000 BSSM00000993 2025-02-25 16:51:49 1 2025-02-25 BK 0 0 lcc 0 0 NFIC MBL MBL GEN 2025-02-25 0 HF5415 .M378 2000 BSSM00000994 2025-02-25 16:51:49 2 2025-02-25 BK 0 0 lcc 0 0 CTGL CTGL GEN 2026-01-21 0 HF5415PER gsct00001997 2026-01-21 14:59:17 2026-01-21 BK 0 0 lcc 0 0 CTGL CTGL GEN 2026-01-21 0 HF5415PER gsct00001998 2026-01-21 14:59:17 2026-01-21 BK 0 0 lcc 0 0 CTGL CTGL GEN 2026-01-21 0 HF5415PER gsct00001999 2026-01-21 14:59:17 2026-01-21 BK