TY  - BOOK
TI  - International Business / 
SN  - 9780135072271
AV  - HD62 .4.G74
PY  - 2010///
CY  - New Jersey
PB  - Pearson Education Inc.
KW  - Business
KW  - Global
KW  - International
N1  - This includes enhancements making it more relevant to students outside the U.S. Pearson has worked closely with educators around the globe to include:

-Global examples and cases: emphasizing the importance of emerging markets in Asia, Europe and the Middle East, new examples include property development in Dubai and the opening of KFC in China.

-Coverage of current issues: current topics such as entrepreneurship and the impact of e-commerce are discussed
ER  -