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Managing product and service department : text and cases / Stefan Thomke.

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Material type: Text

TextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Description: vii, 592 p. : ill. ; 24 cmISBN:

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Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	Undergraduate Library (Christ Temple) General stacks	Non-fiction	HF 5415.153 THO (Browse shelf(Opens below))	1	Available	ulct00002321
Books	Undergraduate Library (Christ Temple) General stacks	Non-fiction	HF 5415.153 THO (Browse shelf(Opens below))	1	Available	ulct00002322

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Previous	HF 5415.153 CRA New products management /	HF5415.153 MOR SUCCESSFUL PRODUCT MANAGEMENT A GUIDE TO STRATEGY, PLANNING AND DEVELOPMENT	HF 5415.153 THO Managing product and service department : text and cases /	HF 5415.153 THO Managing product and service department : text and cases /	HF 5415.157 The Manufacturing Advantages: Achieving Competitive Manufacturing Operations/	HF5415.16 MCD THE MARKETING AUDIT TRANSLATING MARKETING THEORY INTO PRACTICE	HF 5415.2 APP Market Orientation and Competitive Performance: A Comparison of Firms in Industrialised and Emerging Economies	Next

Includes bibliographical references and index.

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