MARKETING (Record no. 8607)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00437nam a2200181 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260121145358.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | CU45 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0030349990 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415MAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | K. DOUGLAS HOFFMAN |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING |
| Remainder of title | BEST PRACTICES |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | AUSTRALIA |
| Name of publisher, distributor, etc. | THOMSON |
| Date of publication, distribution, etc. | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XXII,643p.ILLUS.,TABLES |
| 500 ## - GENERAL NOTE | |
| General note | GLOSSARY,INDEX |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | MICHAEL R. CZINKOTA |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | PETER R. DICKSON |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| 999 ## - | |
| -- | 8607 |
| -- | 8607 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Graduate Library (Christ Temple) | Graduate Library (Christ Temple) | General stacks | 01/21/2026 | HF5415MAR | gsct00001995 | 01/21/2026 | 1 | 01/21/2026 | Books | |||||
| Library of Congress Classification | Graduate Library (Christ Temple) | Graduate Library (Christ Temple) | General stacks | 01/21/2026 | HF5415MAR | gsct00001996 | 01/21/2026 | 2 | 01/21/2026 | Books |