Marketing research text and cases (Record no. 5711)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00441nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250508181105.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250508b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | HF5415 |
| Qualifying information | .2.B65 BOY |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research text and cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | AITBS Publishers |
| Date of publication, distribution, etc. | c2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 816p |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Westfall, Ralph |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stanley F. Stasch |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| 999 ## - | |
| -- | 5711 |
| -- | 5711 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Undergraduate Library (Christ Temple) | Undergraduate Library (Christ Temple) | 05/08/2025 | HF5415.2.B65 BOY | ulct00002311 | 05/08/2025 | 1 | 05/08/2025 | Books |