Welcome to CU Library Online Public Access Catalogue (OPAC)

INTERNATIONAL MARKETING (Record no. 5268)

MARC details
000 -LEADER
fixed length control field 00489nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250327171008.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250327b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071111027
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 1416
Item number .C375 CAT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition information INT EDITION
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name CATEORA, PHILIP R.
245 ## - TITLE STATEMENT
Title INTERNATIONAL MARKETING
Statement of responsibility, etc. PHILIP R. CATEORA
250 ## - EDITION STATEMENT
Edition statement 12TH EDITION
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. BOSTON
Name of publisher, distributor, etc. MCGRAW-HILL
Date of publication, distribution, etc. c2005
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 697p,;
Other physical details ill;
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name JOHN L. GRAHAM
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Suppress in OPAC No
999 ## -
-- 5268
-- 5268

No items available.

© 2023-2024 Copyright: Central University Libraries. All Rights Reserved | Created by: Mahone Tech Office