11 Steps to brand heaven; (Record no. 4631)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00460nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250310103645.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250310b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749435486 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69 |
| Item number | .B7 WEI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Weinreich, Len |
| 245 ## - TITLE STATEMENT | |
| Title | 11 Steps to brand heaven; |
| Remainder of title | the ultimate guide to buying an advertising campaign |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Kogan Page Ltd |
| Date of publication, distribution, etc. | c1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 245p; |
| Other physical details | ill.; |
| 500 ## - GENERAL NOTE | |
| General note | includes index |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| 999 ## - | |
| -- | 4631 |
| -- | 4631 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 04/28/2025 | HD69. B7WEI | BSSM00002107 | 04/28/2025 | 3 | 04/28/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 04/28/2025 | HD69. B7WEI | BSSM00002108 | 04/28/2025 | 4 | 04/28/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 04/28/2025 | HD69. B7WEI | BSSM00002109 | 04/28/2025 | 5 | 04/28/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Graduate Library (Christ Temple) | Graduate Library (Christ Temple) | General stacks | 06/10/2025 | HD 69.B 7 WEI | GSCT00001583 | 06/10/2025 | 1 | 06/10/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Undergraduate Library (Christ Temple) | Undergraduate Library (Christ Temple) | General stacks | 03/10/2025 | HD69.B7WEI | ulct00001600 | 03/10/2025 | 1 | 03/10/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Undergraduate Library (Christ Temple) | Undergraduate Library (Christ Temple) | General stacks | 03/10/2025 | HD69.B7WEI | ulct00001601 | 03/10/2025 | 2 | 03/10/2025 | Books |