Strategic advertising campaigns / (Record no. 3929)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00631cam a2200217 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3470949 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250310120146.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 931119s1995 ilua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844230154 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780844230153 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | .S3636 1995 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1/13 |
| Edition information | 20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schultz, Don E. |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic advertising campaigns / |
| Statement of responsibility, etc. | Don E. Schultz, Beth E. Barnes. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lincolnwood, Ill., USA : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | c1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 370 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising campaigns. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Barnes, Beth E. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| 999 ## - | |
| -- | 3929 |
| -- | 3929 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 03/10/2025 | HF5823 .S3636 1995 | BSSM00001279 | 03/10/2025 | 2 | 03/10/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 03/10/2025 | HF5823 .S3636 1995 | BSSM00001280 | 03/10/2025 | 3 | 03/10/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 03/10/2025 | HF5823 .S3636 1995 | BSSM00001281 | 03/10/2025 | 4 | 03/10/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Business Library (Miotso) | Business Library (Miotso) | General stacks | 03/10/2025 | HF5823 .S3636 1995 | BSSM00001282 | 03/10/2025 | 5 | 03/10/2025 | Books | |||||
| Library of Congress Classification | Non-fiction | Undergraduate Library (Christ Temple) | Undergraduate Library (Christ Temple) | General stacks | 02/18/2025 | HF5823 SCH | ulct00001262 | 02/18/2025 | 1 | 02/18/2025 | Books |