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Exploring strategy /

Johnson, Gerry.

Exploring strategy / Gerry Johnson, Lancaster University Management School, Richard Whittington, Said Business School, University of Oxford, Kevan Scholes, Sheffield Business School, Duncan Angwin, Oxford Brookes University, Patrick Regner, Stockholm School of Economics ; with the assistance of Steve Pyle. - Tenth edition. - xxxii, 560 pages : color illustrations ; 27 cm

9781292002552


Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

HD30.28 / .J648 2014

658.4/012
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