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Meeting customer needs /

Smith, Ian, 1953-

Meeting customer needs / Ian Smith. - 2nd ed. - Oxford ; Boston : Corby, Northants : Butterworth/Heinemann ; Institute of Management Foundation, 1997. - xi, 231 p. : ill. ; 24 cm. - [Institute of Management series] .

Series title from the series listing in another volume of the series.

0750633913


Marketing.
Customer services.

HF5415 / .S634 1997

658.8/12
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