Normal view MARC view ISBD view

Marketing management : text and cases /

Dolan, Robert J.

Marketing management : text and cases / Robert J. Dolan. - Boston : McGraw-Hill Irwin, c2002. - ix, 498 p. : ill. ; 26 cm. - McGraw-Hill/Irwin series in marketing .

Previously published: Homewood, IL : Irwin, c1993.

ISBN: 007249980X (alk. paper) 9780072499803

Subjects--Topical Terms:
Marketing--Management.
Marketing--Management--Case studies.

LC Class. No.: HF5415.13 / .Q45 2002

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)