International Business /
International Business /
Griffin, Ricky W. ; Pustay Michael W.
- Sixth Ed.
- New Jersey Pearson Education Inc. c2010
- 654 pages End Notes; Glossary; Index; Illustrations; Maps; (col) 28cm
This includes enhancements making it more relevant to students outside the U.S. Pearson has worked closely with educators around the globe to include:
-Global examples and cases: emphasizing the importance of emerging markets in Asia, Europe and the Middle East, new examples include property development in Dubai and the opening of KFC in China.
-Coverage of current issues: current topics such as entrepreneurship and the impact of e-commerce are discussed.
9780135072271
Global--International
HD62 / .4.G74
This includes enhancements making it more relevant to students outside the U.S. Pearson has worked closely with educators around the globe to include:
-Global examples and cases: emphasizing the importance of emerging markets in Asia, Europe and the Middle East, new examples include property development in Dubai and the opening of KFC in China.
-Coverage of current issues: current topics such as entrepreneurship and the impact of e-commerce are discussed.
9780135072271
Global--International
HD62 / .4.G74